Alessandra Perez-Rubio and Louisa Rechter founded Mestiza New York in 2014 as a ready-to-wear fashion brand that reflected their multicultural style and backgrounds. Their vision was quickly embraced by celebrities and fashion-forward women around the world, and they needed to create an online shopping experience that could keep up with the blossoming demand.
In 2016, Louisa engaged Tomorrows Designs to help the company implement an Amazon checkout and messaging platform on its site. They had attempted to launch the new functionality themselves, but encountered several technical roadblocks and were losing potential customers by the day.
Tomorrows Designs quickly and successfully integrated the modules, and more work soon followed. We collaborated with Alessandra closely to help execute her creative vision for the Mestiza website as well as enhance the site’s user interface and user experience (UI/UX).
Today, Louisa and Alessandra continue to trust Tomorrows Designs for Mestiza’s Shopify needs and ongoing optimizations, including development of a new LookBook page, a completely customized blog and an About page.
We’re amazed by everything these two extremely talented women have accomplished. We’re honored to be a small part of their fashionable journey and will continue to support them every step of the way.
Mestiza New York | Visit the Site